Analysis of the theory and practice of planning at various spatial levels (local, regional, state and federal). Emphasis on planning processes, responsibilities of professional planners, and detailed examination of contemporary issues like control of sprawl and coastal zone management.
Focuses on the study and practice of planning and creating advertisements and advertising techniques such as campaign planning, copy writing and media placement. Explores the aesthetic dimensions of advertising expression and cultural dimensions of reading and interpreting advertisements. Overview of how the advertising industry operates, what ad people do, and the effects of advertising on society.
Study of representative works by the 14th-century poet Chaucer, taught in their original language, Middle English, with a special emphasis on his dream visions and The Canterbury Tales.
Study of select topics in literature of the Global South (Africa, Asia, Latin America) that may include a specific region, genre, theme, period or movement. Topics vary according to instructors.
Analysis of concepts, ideologies and social trends that have generated regions referred to as the Global North and Global South. Examine human-nature interactions as they express themselves in demographics, resource distribution, economic disparity, neo-colonialism, energy consumption, food and water availability.
Evaluation of retailing in our economy with emphasis on change in a dynamic environment. Topics such as structure, organization, merchandising, planning policy, inventory, pricing, record keeping, communication, personnel and location are reviewed, discussed and analyzed.
Study and practice of digital marketing analytics, digital marketing fundamentals and strategic marketing analytics. Topics include marketing metrics, A/B testing, KPIs, attribution, Customer Lifetime Value analysis, segmentation analysis, RFM analysis, Search Engine Optimization (SEO), email analytics, paid search analytics, website analytics and social media analytics. Learning techniques include simulation, hands-on analytics exercises, use of analytics packages and lectures.
Become proficient in the basic fundamentals and gain an introduction to leading a small team through multiple venues, including leading drill and ceremony, advanced land navigation, building terrain models, advanced rifle marksmanship, medical skills, movement formations, movement techniques, special teams, writing operations orders, situation reporting, call for fire, and introduction to battle drills. Focus on mentoring freshmen and serve as team leaders. Open to students in MLSC 205.
Explores the dynamics of leading in the complex situations of current military operations in support of unified land operations (ULO). Examine differences in customs and courtesies, military law, principles of war, and rules of engagement in the face of changing aspects of conflict and the range of military operations. Explore aspects of interacting with non-government organizations, civilians on the battlefield and host nation support. Through the lab, take on leadership roles in teaching, training and developing subordinates. Seniors serve as lab supervisors and are evaluated on their ability to mentor peers and provide appropriate leadership interventions.
